A 90 day method for men who are serious about changing, built on natural movement, real food, and principles that have stood for centuries.
Rahat is a competitive calisthenics athlete and the founder of PureCure, based in London. He placed 3rd nationally in weighted calisthenics as a UK podium finalist at 16. He trains hybrid, weights, bodyweight and cycling, and his own body is his longest-running proof of concept.
PureCure is built on what Rahat has lived and learned, not a formula from a course. Root-cause thinking applied to the body: sleep, gut, hormones, food, and movement working together.
I was nine months old when my mum nearly lost me.
A gut emergency. Rushed to hospital in the night. The doctors were clear. If they had not operated when they did, my bowel would have perforated, and I would not have survived.
I do not remember any of it. My mum has never forgotten.
I grew up listening to my body in a way most people never learn to. Tuned in. Paying attention. By sixteen I placed third in the UK in weighted calisthenics.
Somewhere along the way it became simple to me. You do not fix the fruit. You fix the roots.
That is the whole reason PureCure exists. Sleep, gut, lifestyle. The things underneath the problem. Sort those, and the rest follows.
Healthy roots, healthy fruits.
Rahat Khan · Founder, PureCure
90 days structured into three distinct phases, each building on the last. No shortcuts, no resets.
Audit where you are. Build the foundation. No heroics, sustainable habits only.
Training intensity rises. Nutrition is dialled in. This is the phase where the work starts to feel like a routine rather than an effort.
Lock in what works. Build systems that keep results for life.
The full programme. Root cause method across movement, nutrition, sleep, gut and mindset. Three tiers available.
A fully personalised protocol built around your goals, intolerances, and lifestyle. Delivered within 24 hours.
A focused entry programme for men who want to test the PureCure method before committing to 90 days.
Chosen by the same standard we live by. Natural, honest, nothing added.
Purified shilajit resin from Ladakh. One ingredient, nothing added. 300mg in warm water, once a day.
Cold pressed from the first press, unrefined. One ingredient. A teaspoon a day, straight, in honey, or in warm milk.
Both of them together. Cold pressed black seed oil and purified Himalayan shilajit resin, posted in one parcel. The two we get asked about most.
Your personalised food protocol is built around your specific goals, intolerances and lifestyle. The chart below is a sample, yours is built on Day 1.
90 days of personalised guidance, daily support, and frameworks you'll carry for life. Three tiers, one method.
The only question is whether you're ready to start.
PureCure London is committed to protecting your personal data. Information submitted through our forms, including name, contact details, and health information, is used solely to deliver our services and communicate with you. We do not sell your data. To run the service we use a small number of processors: Stripe for payments, Google and Formspree to receive and store form submissions, and email. They process your data on our instructions only. Health information you give us is used solely to build your plan, and we ask for your consent before you submit it.
Payments are taken securely by Stripe. Your card details go directly to Stripe and are never seen or stored by us.
You have the right to access, update, or request deletion of your data at any time by contacting us via Instagram or WhatsApp @purecurelondon.
PureCure London gives personal health and lifestyle guidance. It is not medical advice, and results are individual and never guaranteed. Payment is taken before your programme begins, in full or on an agreed plan. If you are on a payment plan you are buying the whole programme, not paying per session, so every instalment is due on its date.
Your start date. Your programme starts the moment we do the first real thing for you, your first call or the day we send your plan, whichever comes first. We confirm your start date with you in writing when you join.
Cancelling before your programme starts. When you buy online you have a 14-day cooling-off period. If you cancel before your programme has started, you receive a full refund. You may also cancel up to 48 hours before your start date for a full refund.
If you begin within the cooling-off period. If you ask us to start within your 14-day cooling-off period and then cancel before it ends, we refund your fee less a fair charge for the coaching already delivered up to the day you cancel.
Your plan and onboarding. One third of your programme fee covers your personalised plan and your onboarding call. These are built and delivered for you at the start, so once your plan has been sent this portion is non-refundable. Any refund due before your programme is under way is worked out on the remaining balance.
Once your programme is under way. After the cooling-off period, your programme is non-refundable, as it is a personalised service reserved and built for you. If you choose to stop, the full programme fee remains payable and any outstanding instalments remain due on their scheduled dates.
Need a break? Freeze it, do not lose it. If life gets busy you can freeze your plan instead of stopping. A freeze is up to 4 weeks in total, taken in whole weeks, and starts from the day we confirm it in writing. Your programme, and your payments if you are on a plan, pause and then pick back up, and your end date moves so you keep every day you paid for. The whole programme, freezes included, must finish within 6 months of your start date. If you do not return within 8 weeks of pausing, your programme is treated as ended, any instalments already due stay payable, and it closes with no refund.
Your sessions. Your weekly 1:1 is booked in advance. If you need to move it, give 24 hours notice and we will reschedule within the same week where we can. A session missed without notice counts as delivered and is not carried over or refunded.
If a payment fails. If an instalment does not go through, we will message you to sort it within 7 days. Your access pauses until the plan is back on track.
Refunds and results. Because your results depend on you following the plan, refunds are not given on the basis of results. Your weekly check-ins are the record of the coaching delivered. If you are ever unhappy, talk to us first and we will always try to put it right.
Genuine hardship. If something serious happens in your life, like job loss or serious illness, talk to us. We may pause your plan or agree a longer, smaller schedule. Hardship pauses what you owe, it does not cancel it.
Our black seed oil is a food supplement, not a medicine. Take one teaspoon (5ml) daily and do not exceed the recommended daily dose. It is not a substitute for a varied, balanced diet. If you are pregnant, breastfeeding, under 18 or taking medication, speak to your GP or pharmacist before use, and keep out of reach of children.
Delivery. Orders are posted from London within 2 working days and arrive within 30 days at the latest. We keep proof of postage for every order. If your order has not arrived, message us and we will sort it.
Returns. You have 14 days from delivery to change your mind. Sealed, unopened items can be returned for a full refund. For health and hygiene reasons, opened products can only be returned if they are faulty. As these are food supplements taken as part of a routine, we cannot offer refunds on the basis of results. Please message us first to arrange any return. You cover return postage unless the item is faulty or wrong.
Faulty, damaged or wrong items. If anything arrives faulty or damaged, or we send the wrong item, message us on Instagram or WhatsApp @purecurelondon within 7 days with a photo and we will replace it or refund you in full, postage included.